Internet entrepreneur. Currently obsessed with building CoTweet, a tool that powers brands on Twitter. follow JesseEngle at http://twitter.com Feeling friendly? Twitter Facebook Friend Feed LinkedIn Flickr var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); var pageTracker = _gat._getTracker("UA-3602494-4"); pageTracker._initData(); pageTracker._trackPageview(); Tumblr (3.0; @jesseengle)http://jesseengle.com/<object width="400" height="336"><param name="movie" value="http://www.youtube.com/v/09-WlGhfIG8&rel=0&egm=0&showinfo=0&fs=1"></param><param name="wmode" value="transparent"></param><param name="allowFullScreen" value="true"></param><embed src="http://www.youtube.com/v/09-WlGhfIG8&rel=0&egm=0&showinfo=0&fs=1" type="application/x-shockwave-flash" width="400" height="336" allowFullScreen="true" wmode="transparent"></embed></object><br/><br/><p>Great new spot from Hershey’s Kisses. Really captures the magic behind the brand and it’s ability to connect people. Congrats to my friend <a target="_blank" href="http://www.linkedin.com/pub/4/576/250">Mark Mazick</a>, Senior Brand Manager; to the entire Kisses brand team and to their agency, <a target="_blank" href="http://www.arnoldworldwide.com">Arnold</a>.</p>http://jesseengle.com/post/73794048http://jesseengle.com/post/73794048Wed, 28 Jan 2009 11:41:29 -0500<p>Burger King recently ran a promotion on Facebook where you could get a coupon for a free Whopper by de-friending 10 of your Facebook friends. Nearly 234,000 Facebookers were de-friended amounting to more than 23,000 coupons for free Whoppers. The campaign was pulled because of “philosophical differences” between Facebook and Burger King. <a target="_blank" href="http://bit.ly/cuz7">Learn more on NY Times Blog here</a>. Smart and harmless, or cruel and heartless?</p> <p> <script type="text/javascript" src="http://www.twiigs.com/poll.js?pid=23890&color="></script></p> <p>Whopper Sacrifice: Cool or Cruel?</p>http://jesseengle.com/post/71742894http://jesseengle.com/post/71742894Tue, 20 Jan 2009 02:50:00 -0500whopperwhoppersacrificeburgerkingfacebook<object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="400" height="338" id="viddler"><param name="movie" value="http://www.viddler.com/player/da220a75/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="wmode" value="transparent" /><embed src="http://www.viddler.com/player/da220a75/" width="400" height="338" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" wmode="transparent" name="viddler"></embed></object><br/><br/><p>CoTweet demo at NY Tech Meetup on January 6.</p>http://jesseengle.com/post/70820054http://jesseengle.com/post/70820054Thu, 15 Jan 2009 22:32:45 -0500<img src="http://29.media.tumblr.com/i2Ra2tJsmc5zue413iBW50Vx_500.jpg"/><br/><br/><p>Is it just me or does the Yahoo! search bar look exactly like a cigarette? Especially troublesome when viewed in the context of their current back-to-school logo.</p>http://jesseengle.com/post/44465630http://jesseengle.com/post/44465630Sat, 02 Aug 2008 12:38:43 -0400<p> <object height="302" width="400"> <param value="true" name="allowfullscreen"> <param value="always" name="allowscriptaccess"> <param value="http://www.vimeo.com/moogaloop.swf?clip_id=1385043&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" name="src"> <embed height="302" width="400" src="http://www.vimeo.com/moogaloop.swf?clip_id=1385043&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" allowscriptaccess="always" allowfullscreen="true" type="application/x-shockwave-flash"></embed></object> <br/><a href="http://www.vimeo.com/1385043?pg=embed&sec=1385043"><br/></a></p> <p><b>This was the second “brilliant Guy Kawasaki event” I’ve attended.</b></p> <p>This one was brilliant because Guy recognized the power of the female blogosphere early and he’s been working to win the hearts and minds of women bloggers before the space really heats up. In fact, <a href="http://www.techcrunch.com/2008/07/16/blogher-inks-deal-with-nbc-universal-raises-5-million/">it’s already happening</a> (btw: huge congrats to Lisa, Elisa and Jory).</p> <p>Much of Guy’s affection has been appropriately directed to the <a href="http://www.kirtsy.com">Kirtsy</a> chicks: <a href="http://www.designmom.com">Gabrielle Blair</a>, <a href="http://thequeso.com/">Laura Mayes</a> and <a href="http://www.leapdesign.com/upsideup/">Laurie Smithwick</a>. And for good reason. In the she-blog universe, Kirtsy is rapidly developing its own solar system, drawing some of the <a href="http://www.kirtsy.com/editors-en.php">best and brightest</a> into its orbit. (I’m admittedly drawn in myself—the trio is a force of nature). Plus, Kirtsy’s aggregation model is a close cousin to <a href="http://www.alltop.com">Alltop</a>.</p> <p>It’s not yet clear exactly what Guy has in mind, but we shouldn’t be surprised if he soon takes a more active position in the space.</p> <p>The first “brilliant Guy event” I attended was ten years ago—the launch party for Garage.com, later renamed <a href="http://www.garage.com/">Garage Technology Ventures</a> (see <i>“Avoid the trendy”</i> in <a href="http://blog.guykawasaki.com/2006/02/the_name_game.html">this post on rules for naming</a>). The event was larger than life and yet cost him next to nothing, thanks to brilliant deal making. It was held at the Autobahn Motors car dealership in Belmont (“garage” get it?). The service bays were chock full of vendors like caterers and massage therapists who donated their services for the opportunity to reach the audience of VCs and other valley movers and shakers he assembled. The highlight was a raffle for a free Mercedes. Well, I think it was really a one-year lease, but it still created plenty of “ooohs and aaahs.” You can <a href="http://www.yoyow.com/marye/guy.html">read more about the party here</a>.</p> <p>I attended both events with one of my best friends in the world, John Holland of <a href="http://www.searchme.com">SearchMe</a>. John knows Guy from way back. His gift to Guy at the Kirtsy party was appropriately recycled shwag from the Garage.com launch. John’s daughter Elinor fashioned a backpack out of a t-shirt.</p> <p><img src="http://farm4.static.flickr.com/3040/2690519367_9bce82dd9e.jpg?v=0" height="500" width="375"/></p> <p>It should be noted that—from a morality perspective—Guy is the antithesis of Hef. It’s just that Laura’s reference (and Guy’s hat) were just too irresistable to pass up.</p> <p>Be sure to check out <a href="http://blog.guykawasaki.com/2008/07/its-not-easy-be.html">Guy’s post about the party (with some killer pics) here</a>.</p> <p>A huge thanks to Guy and Beth for hosting a pretty magical evening. And of course thanks to <a href="http://www.kirtsy.com">Kirtsy</a> for co-hosting. And to sponsors <a href="http://www.listenshare.com">ListenShare</a> and <a href="http://www.youdata.com">YouData</a>.</p> <p>A few more fun clips from the event…</p> <p> <object height="302" width="400"> <param value="true" name="allowfullscreen"> <param value="always" name="allowscriptaccess"> <param value="http://www.vimeo.com/moogaloop.swf?clip_id=1385064&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" name="src"> <embed height="302" width="400" src="http://www.vimeo.com/moogaloop.swf?clip_id=1385064&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" allowscriptaccess="always" allowfullscreen="true" type="application/x-shockwave-flash"></embed></object> </p> <p> <object height="302" width="400"> <param value="true" name="allowfullscreen"> <param value="always" name="allowscriptaccess"> <param value="http://www.vimeo.com/moogaloop.swf?clip_id=1385154&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" name="src"> <embed height="302" width="400" src="http://www.vimeo.com/moogaloop.swf?clip_id=1385154&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" allowscriptaccess="always" allowfullscreen="true" type="application/x-shockwave-flash"></embed></object> </p>http://jesseengle.com/post/43087582http://jesseengle.com/post/43087582Tue, 22 Jul 2008 15:21:21 -0400guykawasakialltopkirtsyjesseengle<img src="http://26.media.tumblr.com/i2Ra2tJsmbpe3kvnNvIEZjgL_r1_500.jpg"/><br/><br/><p>Catching up with Steve Lau at Zuni Cafe in SF. Steve was an original member of <a href="http://www.theoceanblue.com">The Ocean Blue</a> and started Kinetic Records. Now he’s about to rock the wine world with Lifewines.</p>http://jesseengle.com/post/43070543http://jesseengle.com/post/43070543Sun, 20 Jul 2008 21:39:00 -0400stevelaujesseengletheoceanblue<img src="http://29.media.tumblr.com/i2Ra2tJsmbpe0x6wzG4YJ6qa_500.jpg"/><br/><br/><p>With John and Julie Holland at lunch in Berkeley.</p>http://jesseengle.com/post/43070414http://jesseengle.com/post/43070414Sun, 20 Jul 2008 21:25:00 -0400johnhollandjuliehollandberkeley<object type="application/x-shockwave-flash" width="400" height="298" data="http://vimeo.com/moogaloop.swf?clip_id=1384983&server=vimeo.com&fullscreen=1&show_title=1&show_byline=0&show_portrait=0&color=00ADEF"><param name="quality" value="best" /><param name="allowscriptaccess" value="always" /><param name="allowfullscreen" value="true" /><param name="scale" value="showAll" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=1384983&server=vimeo.com&fullscreen=1&show_title=1&show_byline=0&show_portrait=0&color=00ADEF" /><embed src="http://www.vimeo.com/moogaloop.swf?clip_id=1384983&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="298"></embed></object><br/><br/><p>Grover (the real one) talking to my son Nick on my iPhone at BlogHer08</p>http://jesseengle.com/post/43098232http://jesseengle.com/post/43098232Sat, 19 Jul 2008 15:25:00 -0400<object type="application/x-shockwave-flash" width="400" height="298" data="http://vimeo.com/moogaloop.swf?clip_id=1384901&server=vimeo.com&fullscreen=1&show_title=1&show_byline=0&show_portrait=0&color=00ADEF"><param name="quality" value="best" /><param name="allowscriptaccess" value="always" /><param name="allowfullscreen" value="true" /><param name="scale" value="showAll" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=1384901&server=vimeo.com&fullscreen=1&show_title=1&show_byline=0&show_portrait=0&color=00ADEF" /><embed src="http://www.vimeo.com/moogaloop.swf?clip_id=1384901&server=www.vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00ADEF&fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="298"></embed></object><br/><br/><p>Grover caught on video at BlogHer08</p>http://jesseengle.com/post/43098116http://jesseengle.com/post/43098116Sat, 19 Jul 2008 15:23:00 -0400groverjesseengleblogher08